Description

Looking for that perfect (climate positive) conversation piece? SMĪLE is made from 100% recycled materials - the shelves are made from our signature engineered chopstick composite, while the string frame is created from recycled construction steel. Hang anywhere from 1 to 5 shelves on your frames, combine colors and sizes, and mix & match different units to create a timeless design that fits your home. SMĪLE's fine lines, open and lightweight aesthetics make it versatile to blend with any interior style. SMĪLE is proof that eco-friendly minimalism can be durable and look beautiful.

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Dimensions & Impact

A CLIMATE POSITIVE conversation piece like no other.

Introducing ChopValue's shelving system that aligns your values with your needs.
Launching our most sustainable, carbon neutral, minimalist design that is both functional and beautiful.
We manufacture locally on a global scale. With our Microfactory concept, every product has a positive impact on the environment.
Your home can SMĪLE in 3 ways: small, medium, and large. Our simplistic string frame is modular and easy to install.

CLIMATE POSITIVE : CARBON NEGATIVE

We harvest urban resources for our second life products,
which extends the duration of the carbon retained in the wood and bamboo material.

When recycled, processed and engineered,
our material is created for a new, durable lifetime in its second value added use.

Through our ambition of lean sourcing, manufacturing and distribution,
we ensure to maintain a low contribution to our own greenhouse gas emissions
to retain our current carbon negative status.

EACH SMĪLE IS MADE OF

4276

chopsticks*

recycled and transformed that otherwise would have ended up in the landfill

6532 g

of stored CO2*

that otherwise would have been released into the atmosphere
*for SMĪLE S+M+L

CREATING NEW VALUE OUT OF
AN UNDER-UTILIZED NEGLECTED RESOURCE

Value creation through design and circular economy principles.

MEET THE DESIGNER

As early as 1955, Nisse and Kajsa Strinning presented the string shelf system to the public in Sweden.
This historic design motivated ChopValue concept team member and in-house architect,
Tobias Brox, to recreate a modern version that brought SMĪLE to life.

He designed SMĪLE in the most efficient way on multiple levels.
From designing resource utilization for zero waste during production, all the way to its optimal use in any living space,
this shelving system is built to bring functionality and timeless aesthetic into your home.

As a circular economy driven brand, we are aiming to express innovation and the efficient use of materials in our designs.
We approach this in the most climate positive way we know: with SMĪLE, by ChopValue.

MEET THE DESIGNER

As early as 1955, Nisse and Kajsa Strinning presented the string shelf system to the public in Sweden.
This historic design motivated ChopValue concept team member and in-house architect,
Tobias Brox, to recreate a modern version that brought SMĪLE to life.

He designed SMĪLE in the most efficient way on multiple levels.
From designing resource utilization for zero waste during production, all the way to its optimal use in any living space,
this shelving system is built to bring functionality and timeless aesthetic into your home.

As a circular economy driven brand, we are aiming to express innovation and the efficient use of materials in our designs.
We approach this in the most climate positive way we know: with SMĪLE, by ChopValue.